Pepsi Spire 2.0 Superbowl 2016

ROLE — Design, 2D animation, 3D Asset Animation
CLIENT — PepsiCo Food Service
PRODUCED AT — Firstborn
CREATED DIRECTION — Jonathan Kim & Alvin Groen

Pepsi Spire 2.0, the revolutionary touchscreen fountain, puts users in control. I was tasked to design the 2016 Superbowl Special Edition of this campaign. I concepted the basic storyline, created storyboards, character design, styleframes, and worked with a team of talented 2D and 3D animators to bring this campaign to live.